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2. THE COMPANIES

                 Each company has a public image - this is the most important value in the game. The higher the rating, the more people are watching the companies shows, buying their merchandise, etc. It increases with a good show, but goes down with a bad one. It can also be affected by behaviour of wrestlers sometimes. Another benefit is that the higher the public rating, the better the wrestlers you can attract.
                 A company can have one of five styles, and this is how they promote their product. It can either be :

                 Crash TV : Fast paced matches, lots of angles. It's the style the WWF has been using since the latter half of the 1990's.
                 Pure wrestling : This is when the company concentrates almost totally on the in-ring action, not paying much attention to angles or storylines.
                 Hardcore : Lots of blood, guts and profanity. ECW were famous for this in the early \ mid 1990's.
                 Old School: This is the 1980's style, where matches were fought at quite a slow pace, and the characters were all larger than life, and the violence was almost "cartoonish".
                 Mixture : This is when the company uses a broad mix of styles, ranging from brawling to lucha libre.

                 The style a company uses is very important. The style the company promotes decides which fans will become interested in it, and what they want to see. For example : if a company is promoting a "hardcore" style, it will appeal almost exclusively to young 18-30 males who want to see violence. This means it is easy to build up a small fan base very quickly, but makes it difficult to become a big national company as the promotion will not have much of an appeal to any other sections of society. It also means that the company will be expected to produce almost exclusively bloody hardcore bouts, and any scientific matches (no matter how good) will not get a very good response. On the other hand, a company could promote a "Old School" style. This means they have a potentially huge fan base as it appeals to every section of society. However, getting big TV ratings could be a problem if another promotion is running a more exciting "crash TV" style. You should try and tailor your style to the wrestlers you have, and the position of the company. It is pointless to switch to a "hardcore" style if you already have a huge fan base and a roster made up of mainly scientific wrestlers - the fans will reject your new approach, and you will have no-one to wrestle the hardcore style anyway.